SaaS Research
SaaS Founder Research: What Public Founder Posts Actually Show
4 evergreen studies built from 240 public founder posts, covering how solo SaaS founders get their first customers, what they earn, and why they fail.
Cumulative patterns mined from real public founder posts, not a single week's snapshot. Every claim links back to the discussion it came from.
How solo founders actually get their first customers
Patterns from 1,319 real founder posts: the channels, the cold outreach, and what got the first paying user.
60 founder posts reviewed · 2026-W09–2026-W36
How Much Do Solo Founders Actually Make? {cited} Real Revenue Numbers
Concrete MRR, ARR and first-dollar figures founders posted publicly on Reddit. Every figure links to its source. Recounted every six months.
60 founder posts reviewed · 2026-W09–2026-W36
Marketing channels that actually got SaaS traction
Which channels founders credited for real growth, and which they said were a waste of time.
60 founder posts reviewed · 2026-W09–2026-W36
Why most indie SaaS fails: patterns from founder post-mortems
What founders said went wrong, in their own words, across dozens of shutdown and failure threads.
60 founder posts reviewed · 2026-W09–2026-W36